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INTRODUCTION - NIKE Just Do It is an example of a brand campaign that tapped deeply into the authentic character of Nike's brand values and brand. - ppt download
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Colin Kaepernick Gets the Call, Fronts Nike's 30th Anniversary of 'Just Do It'
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Just Do It: How the iconic Nike tagline built a career for the late Dan Wieden : NPR
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Nike - Just Do It (1988) - Very first commercial - YouTube
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